Print Matters 2024


 

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    www.intergraf.eu | www.nopa.nu

With support of

Print Matters conference - 14 June 2024

Intergraf held the 2024 edition of the Print Matters annual conference with the participation of the Nordic Printing Association (NOPA) on Friday, June 14th, in Bucharest, Romania.

The Print Matters 2024 programme is designed to offer a forward-looking perspective on the graphic industry's future. Attendees delved into the impact of Artificial Intelligence on printing, exploring both the risks and opportunities it presents. The conference showcased recent Intergraf research comparing print and digital communication in terms of efficiency, sustainability, and consumer preferences, offering invaluable insights to participants. The agenda has been set to include engaging case studies, discussions on EU legislation, analyses of supply chain risks, exploration of changes in print distribution dynamics and the print industry's role in the development of the advertising sector, highlighting its significance in the evolving landscape. Print Matters offered an unparalleled opportunity for industry professionals to stay at the forefront of developments, gain valuable insights, and foster connections with peers.


Key details:

  • Date: Friday, June 14th
  • Location: Grand Hotel Bucharest, Bulevardul Nicolae Bălcescu 4, București 010051, Romania

Fees:

  • Printing company belonging to Intergraf member association - 190 EUR + VAT (944 LEU)
  • Non-member printing company - 395 EUR + VAT (1964 LEU)
  • Non-member supplier company - 495 EUR + VAT (2461 LEU)
  • Intergraf Member Association Director/Board Member/employee - 0 EUR for up to 2 delegates
  • Printing company belonging to Intergraf member association - 190 EUR + VAT (944 LEU)
  • Intergraf Associate Members - 0 EUR for up to 2 delegates
  • NOPA members - 0 EUR
  • Journalist - 0 EUR

Speakers: 

  • Developments in different print market segments. Sean Smyth, Print & Packaging Consultant, Smithers, UK.
  • Case Study: Studiosus: Premium communication for a premium brand with premium customers. Challenges and opportunities of print and communication (from a customer’s point of view). Boris Kochan, KOCHAN & PARTNER GmbH & Deutscher Designtag, DE.
  • Packaging & Packaging Waste and national initiatives regarding mineral oil. Christof Walter, Food Contact Manager, EuPIA, DE.
  • Case Study: The Bertelsmann approach to the carbon footprint. Mark Fabisch, Senior Director Environment, Bertelsmann, DE.
  • What is print’s place in a digital world? Manon Lassaigne, winner of the 2023 Intergraf Young Talent Award, FR.
  • Web printing in challenging times. Johannes Helmberger, Managing Director, Niedermayr, DE.
  • The transformation from a family business to part of the most important printing group in Norway, Morten Gunnarshaug, CPO, Aksell AS, NO.
  • AI and how it can affect the graphic industry. Ivs Zenne, Docent, Art Academy of Latvia, LV.
  • An overview of current and prospective conditions in the U.S. print market, Ford Bowers, CEO. PRINTING United Alliance, USA.
  • What if innovation isn't part of tomorrow? Morten Reitoft, Editor, INKISH, DK.

Let's shape the Future of Print together!

 

 

 
Programme

09:00 - 09:15 - Conference opening

Speakers: Ulrich Stetter, President of Intergraf
Havard Grjotheim, President of Nopa

Session 1: ECONOMIC MATTERS

09:15 - 09:45 - The Graphic Industry in Romania

Speaker: Dávid István, President ATT Transylvania Printers Association _ Romania

09:45 - 10:15 - Keynote: Drupa Review

Speaker: Bernd Zipper, Zipcon _ Germany

10:15 - 10:45 - Coffee break

Session 2: BUSINESS MATTERS

10:45 - 11:15 - Major developments in the European Graphic Industry

Speaker: Riley McNulty, Keypoint Intelligence _ The UK

11:15 - 11:45 - From Printing to Packaging: Case Study

Speaker: Cornel Porosnicu, NX Print _ Romania

11:45 - 12:15 - How might AI affect the print industry and what are the associated risks and opportunities?

Speaker: Winner of the 2024 Intergraf Young Talent Award - Pien Haks _ The Netherlands

12:15 - 13:30 - Lunch

Session 3: READING MATTERS

13:30 - 14:00 - Pockets of reading time. Digitization and the battle for attention

Speaker: Kari Spjældnes, Kristiania University College _ Norway

14:00 - 14:30 - Intergraf research on print and digital. Comparing efficiency, sustainability and consumer preferences

Speaker: Jeremy Tawedian, Intergraf _ Belgium

14:30 - 15:00 - Coffee break

Session 4: SUSTAINABILITY MATTERS

15:00 - 15:30 - Corporate Sustainability Reporting Directive

Speaker: Eva Vati, Verify Agency of Sweden _ Sweden

15:30 - 16:00 - European Union Deforestation-free Regulation (EUDR): navigating through with Forest Certification

Speaker: Maja Drča, PEFC International _ Belgium

16:00 - 16:30 - Deforestation Case Study

Speaker: Ulrich Stetter, Druckhaus Mainfranken GmbH _ Germany

16:30 - 16:45 - Conference closing

Speakers: Ulrich Stetter, President of Intergraf
Havard Grjotheim, President of Nopa

 
 
Speakers
 
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Maja Drča
EU Representative
PEFC International Belgium
Håvard Grjotheim
President
NOPA Sweden
Pien Haks
Working on sustainable employability, CRM systems management, and overseeing multilingual projects
Graphic Education Center (GOC) The Netherlands
Dávid István
President
Transylvania Printers Association Romania
Riley McNulty
Vice President of Customer Experience and Consulting
Keypoint Intelligence United States of America
Cornel Porosnicu
General Manager
NX PRINT SRL and FLYERPRINT SRL Romania
Kari Spjeldnæs
Associate Professor and Head of Department
Kristiania University College Norway
Ulrich Stetter
President
Intergraf Belgium
Jeremy Tawedian
Researcher, Communications specialist and Journalist
Intergraf Belgium
Eva Vati
Entrepreneur, Board Professional, Sustainability Strategist, Regulatory Expert, CEO
VERIFY Agency of Sweden Sweden
Bernd Zipper
Consultant, speaker, founder and CEO
zipcon consulting GmbH Germany
LinkedIn
Maja Drča
EU Representative
PEFC International Belgium

Maja Drča is the EU Representative of PEFC International since January 2021. In her role Maja leads the PEFC EU office in Brussels, and continues to ensure PEFC’s presence at EU level.

Before joining PEFC, Maja has worked on sustainability and environmental topics as part of the forest and packaging sectors in Brussels focusing on advocacy, policy and communication work as well as on international cooperation topics as part of an international development NGO in Ljubljana, Slovenia.

Slovenian by origin, Maja has an academic background in European studies and Diplomacy.
Håvard Grjotheim
President
NOPA Sweden

Håvard Grjotheim is an accomplished business leader currently serving as the Working Chairman of ScandBook Holding AB in Sweden. With a successful career spanning several major companies in Scandinavia, he brings a wealth of experience as a CEO.

He is the President of NOPA, the Nordic Printing Association. Håvard has also made notable contributions as the President of the Norwegian Printing Federation and former President of Intergraf.
Pien Haks
Working on sustainable employability, CRM systems management, and overseeing multilingual projects
Graphic Education Center (GOC) The Netherlands
Pien Thérèse Haks won the Intergraf Young Talent Award 2024 for her submission titled "How might artificial intelligence affect the print industry, and what are the associated risks and opportunities?" She has a strong background in marketing, human resources, and project management. Currently, she works at the Graphic Education Center (GOC) on sustainable employability, CRM systems management, and overseeing multilingual projects. Pien holds a diploma in Marketing Communications from ROC Nijmegen and is studying Business Administration, Management, and Economics at HAN Arnhem. She lives in Nijmegen, Netherlands.
Dávid István
President
Transylvania Printers Association Romania
Dávid István has been the Administrator and General Manager of S.C. Disz Tipo Ltd., a printing house and packaging factory, since 1994. Prior to this, he managed S.C. D&H Soft Ltd., and worked as a system engineer at S.C. Electroprecizia S.A., and an investment engineer at the Vulturul Comarnic refractory products factory. He holds a degree in Electrical Engineering from Brașov University and has further training in printing house management from Boles Morgan & Canino Inc. Fluent in Hungarian, Romanian, and English, with additional proficiency in German and Dutch, Dávid is known for his strong leadership, communication, and organizational skills. He has successfully led various projects funded by European funds and is actively involved in professional associations, holding significant positions such as President of the "Transilvania" Association of Printers and Governor of the Association of Lions Clubs in Romania.
Riley McNulty
Vice President of Customer Experience and Consulting
Keypoint Intelligence United States of America
Riley McNulty is the Vice President of Customer Experience and Consulting and is responsible for managing and producing custom research for hardware and software vendors and industry participants. Customer engagements range from market sizing and forecasting, quantitative trend analysis, and qualitative voice of the customer analyses to benchmarking studies. He joined the company in 2011 and has been in the document output industry since 1998. Prior to joining Keypoint Intelligence, Mr. McNulty was a Director of Market Management within the strategic planning group of Fiserv Output Solutions. In this role, he produced market and competitive analyses and supported strategic planning and product management initiatives, with a particular focus on the healthcare and secure card market segments. Prior to his time with Fiserv, Mr. McNulty accumulated over eleven years of experience on the market research supplier side, covering the production print and document outsourcing market segments. In this capacity, he produced an extensive body of market research incorporating quantitative surveys, qualitative end-user studies, market forecasting, competitive intelligence, and benchmarking studies.
Cornel Porosnicu
General Manager
NX PRINT SRL and FLYERPRINT SRL Romania
Cornel Constantin Porosnicu currently holds two leadership positions. He is General Manager at NX PRINT SRL since 1998. In this role, he oversees all aspects of the company, including setting goals, approving budgets, and making investment decisions. Additionally, Cornel serves as General Manager at FLYERPRINT SRL since 2010. He is responsible for managing a company focused on web-to-print services and selling equipment used in the printing and packaging industries. He also plays a role in developing new innovative and ecological printing products.
Kari Spjeldnæs
Associate Professor and Head of Department
Kristiania University College Norway
Kari Spjeldnæs is an Associate Professor and Head of Department at Kristiania University College. The influence of digitalization on long-form leisure reading is Spjeldnæs’ key focus in research. In her PhD thesis from the University of Bergen in the autumn of 2023, she explores changes in reading habits and the consequences of digitalization on adult leisure readers and publishers. Furthermore, Spjeldnæs has extended experience in the publishing industry, having worked more than 30 years in Norwegian trade publishing, 20 of them in leadership positions. Thus, Spjeldnæs combines the insider perspective from editorial practices, commercial business premises, and digital development with the scientific scrutinizing of the ongoing change due to digitalization. She has published three scientific articles on leisure reading and publishing in reputable journals, a fourth of which is forthcoming. She has also published a non-fiction narrative on reading pleasure (2020).
Ulrich Stetter
President
Intergraf Belgium
Ulrich Stetter is Intergraf President and Managing Director of printing companies within the Druckhaus Mainfranken Group - the production part of the flyeralarm group, based in Würzburg, Germany. Ulrich has 30+ years of experience in the European printing industry. He has served on the Intergraf board since 2018, taking over as President in 2021.
Jeremy Tawedian
Researcher, Communications specialist and Journalist
Intergraf Belgium
Jeremy is a researcher, communications specialist, and journalist. After completing his MSc in Sociology at Ghent University (Belgium), he joined Intergraf as a research assistant, where he built a database of studies which compare print and digital communication tools. Apart from his work in the graphic industry, Jeremy has conducted research in a variety of disciplines, such as marketing and consumer studies, entrepreneurship, urban sociology, education, and migration studies. Fluent in English, French, and Arabic, he possesses three years of professional experience as a marketeer and writer, as well as a Bachelor of Business Administration (BBA) from ESA Business School (Lebanon).
Eva Vati
Entrepreneur, Board Professional, Sustainability Strategist, Regulatory Expert, CEO
VERIFY Agency of Sweden Sweden
Eva Vati is a sustainability leader with over 20 years of experience. As the CEO and Founder of VERIFY Agency of Sweden, the world's first ISO17029 accredited third-party verifier of corporate sustainability claims, she empowers businesses to integrate sustainability into their core strategy. Her expertise spans strategy development, education, and verification, ensuring businesses operate responsibly and transparently.
Bernd Zipper
Consultant, speaker, founder and CEO
zipcon consulting GmbH Germany
Bernd Zipper is a consultant, speaker and founder and CEO of zipcon consulting GmbH in Essen, Germany. His focus is on mass customization, digital business print, web-to-print, online print shops and interdisciplinary transformation. In a wide variety of customer projects, the holistic technology and strategy consultant and his team actively accompany the practical implementation. He develops visions, concepts and strategies for the players involved in the print production process in a wide range of industries. Meanwhile, zipcon consulting is one of the leading independent consultancies for the communication, print and media industry in the German-speaking countries. Bernd Zipper is also the author of the blog magazine beyond-print.net, which is popular among experts and decision-makers. The industry innovator of the online print industry is valued as a practice-oriented and critical impulse generator, speaker and moderator, as he is always one step ahead of the times. His visionary lectures are regarded worldwide as trend-setting management recommendations, not only because of his decades of experience. He is also the founder of the Initiative Online Print e.V., which is a worldwide unique association of the leading companies in the online print industry in Europe.